With this course, you’ll learn how to join the conversation that’s occurring in the mind of your prospects. You’ll learn why customers purchase a product or service and why they don’t. With this knowledge, you’ll learn how to remove mental barriers and make your business magnetic.
In this course, you’ll learn:
How to attract more customers and strengthen your business by learning the secrets of the strongest brands in the world.
The real reasons why your customers aren’t purchasing from you and what to do about it.
The real reason why customers purchase from you and how features and benefits won’t compel them to act.
Skill levelAll levels
Your Customer's Journey (why they buy, and why they just "think about buying"). 13