The 5 Characteristics of a Successful Fitness Business

This course was a 5 part course delivered via e-mail…available now to members

In this course you will learn the 5 characteristics that all successful brands must have to, well, succeed. Ensuring your brand and product or service are desirable, realistic to deliver, can be profitable, is clearly defined, and is differentiated form the competition is vital.

This course ensures you understand these characteristics as you start and grow your fitness brand!

Enjoy!

Course Information

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Course Instructor

Rick Wenner Rick Wenner Author

Rick Wenner is an expert in branding and business development and has his MBA from California Lutheran University. Over the last 20+ years of working in the fitness industry, From Personal Trainer to a National Personal Training Certification Instructor, to a Fitness Director overseeing multiple studio locations, Rick noticed that many personal trainers and fitness professionals had to give up on their dream fitness career because they didn’t have the business skills to succeed. FitBiz Toolbox Academy was founded to teach personal trainers, coaches and fitness professionals the sales, marketing, and business skills to create successful careers.

The 5 Characteristics

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Characteristic 1 – Is Your Product or Service Desirable?
Characteristic 2 – Is Your Product or Service Realistic?
Characteristic 3 – Is Your Product or Service Profitable?
Characteristic 4 – Is Your Product or Service Clearly Defined?
Characteristic 5 – Is Your Product or Service Differentiated?