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Author: Rick Wenner

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Rick Wenner is an expert in branding and business development and has his MBA from California Lutheran University. Over the last 20+ years of working in the fitness industry, From Personal Trainer to a National Personal Training Certification Instructor, to a Fitness Director overseeing multiple studio locations, Rick noticed that many personal trainers and fitness professionals had to give up on their dream fitness career because they didn’t have the business skills to succeed. FitBiz Toolbox Academy was founded to teach personal trainers, coaches and fitness professionals the sales, marketing, and business skills to create successful careers.
Marketing Strategies to Reach the Most Clients
Business Success | Marketing Strategy

Marketing Strategies to Reach the Most Clients

ByRick Wenner November 24, 2020August 4, 2022

You started as a personal trainer because you wanted to “change lives”. Maybe you were an athlete, or you had a successful weight loss story, or you’ve seen first hand how fitness can improve health…

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Business Success

The FitBiz Toolbox Success Guide

ByRick Wenner November 6, 2020August 4, 2022

Are you struggling to get clients because you don’t have a solid plan and clear concise presentation? We all know that trying to run a business without a plan, winging it, is no way to…

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What is your why? What motivates you?
Business Success

What is your why? What motivates you?

ByRick Wenner July 18, 2020August 4, 2022

What’s your why? (Impetus, Motivation, Drive, Reason, Purpose) Imagine you are watching some kids, could be your kids, or someone else’s. Imagine you want to get them to pick up a mess in the living…

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Uncategorized

Stay “In The Know”

ByRick Wenner October 15, 2019August 4, 2022

I am not sure if you know this or not, but there are a lot of us “Fitness Experts” out there. We are everywhere. We share a lot of the same knowledge. We are talking…

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Uncategorized

Who is the ‘hero’ in your business?

ByRick Wenner September 5, 2019August 4, 2022

Become wildly successful by switching roles with your consumer. Make the message about them, make the client the hero! Imagine this… you are famished and craving a hamburger and fries. You come across two restaurants….

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